Taco Bell
For the 2023 Women’s World Cup, Taco Bell gave soccer its first ever halftime shows. Unofficially. Working with female & non-binary artists in their Feed the Beat program that supports up & coming musicians, we created a series of shows that dropped right at halftime during various games of the tournament.
The teaser:
The shows:
Where it all went down: tacobell.com/halftime
Naturally there was some social content:
And a photoshoot with a fun look & feel:
And the crowd went wild:
